Driving evolution in the gaming industry
Darwin interactive
Branding
Technology
![darwinbranding1](https://www.lavva.pt/multimedia/lavva/pJSWPV8tB-darwinbranding1.webp)
Join the (r)evolution!
Darwin Interactive has come to shake up the status quo of the gaming industry. As a fledgling start-up, they came to lavva to create a cool and fresh brand and website - one that would also be a statement of their approach to the market.
![darwinbranding2](https://www.lavva.pt/multimedia/lavva/KptQHBw-u-darwinbranding2.webp)
![darwinbranding10](https://www.lavva.pt/multimedia/lavva/4mkyhS28M-darwinbranding10.webp)
![darwinbranding11](https://www.lavva.pt/multimedia/lavva/GMfoh68MZ-darwinbranding11.webp)
Our approach, from the colours to the illustrations, was to create a simple, direct and vibrant language that reflected the company's positioning and youth.
![darwinbranding12](https://www.lavva.pt/multimedia/lavva/yAfkr-smh-darwinbranding12.webp)
This was not the end of Darwin's evolution (I had to write that) but the beginning of a highly innovative brand in a very competitive sector.
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